06-18-2024, 04:31 PM
https://www.bbc.co.uk/news/articles/c722gne7qngo
McDonald's is removing artificial intelligence (AI) powered ordering technology from its drive-through restaurants in the US, after customers shared its comical mishaps online.
A trial of the system, which was developed by IBM and uses voice recognition software to process orders, was announced in 2019.
It has not proved entirely reliable, however, resulting in viral videos of bizarre misinterpreted orders ranging from bacon-topped ice cream to hundreds of dollars worth of chicken nuggets.
McDonald's told franchisees it would remove the tech from the more than 100 restaurants it has been testing it in by the end of July, as first reported by trade publication Restaurant Business, external.
Yeah, this is the thing about AI... it has no sense of context. Any human in this role would immediately question the bacon ice cream, and not give it to the customer unless they were absolutely sure it was what they wanted... but, an AI doesn't understand the weirdness of the request, and will just process it.
Hopefully, they can get those sorted out (if they do decide to bring it back!).
McDonald's is removing artificial intelligence (AI) powered ordering technology from its drive-through restaurants in the US, after customers shared its comical mishaps online.
A trial of the system, which was developed by IBM and uses voice recognition software to process orders, was announced in 2019.
It has not proved entirely reliable, however, resulting in viral videos of bizarre misinterpreted orders ranging from bacon-topped ice cream to hundreds of dollars worth of chicken nuggets.
McDonald's told franchisees it would remove the tech from the more than 100 restaurants it has been testing it in by the end of July, as first reported by trade publication Restaurant Business, external.
Yeah, this is the thing about AI... it has no sense of context. Any human in this role would immediately question the bacon ice cream, and not give it to the customer unless they were absolutely sure it was what they wanted... but, an AI doesn't understand the weirdness of the request, and will just process it.
Hopefully, they can get those sorted out (if they do decide to bring it back!).
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