Loyalty cards - scams or legit?

[~ True Legend ~]

Apparently supermarkets have inflated the price when commencing loyalty card discounts.

https://www.bbc.co.uk/news/business-66813908

Yet, supermarkets claim this is due to inflation. Many are exempt from being allowed a loyalty card which can be said to be unfair

What do you think? Should loyalty cards be scrapped altogether to enhance competition? Or should the consumer just bs exposed  to be more education to ensure they aren’t wrongfully influenced by the “large discount” offered?

[Kyng]

Since Health and Lifestyle covers spending habits, and this story is directly connected to those, I've moved it there .

Anyway, I've been caught out by this in the past: Tesco displays the Clubcard price more prominently, so I mistook it for the regular price, and ended up paying more than I was expecting .

I don't have a problem with loyalty cards in and of themselves; however, I do think shops need to make it clearer what's the regular price and what's the discounted price.

[Shiny Star]

I think they are worthwhile and legit. However, they are also a way for companies to obtain information without needing to send out questionnaires. I don’t mind them having my personal data though.

[~ True Legend ~]

I think they are worthwhile and legit. However, they are also a way for companies to obtain information without needing to send out questionnaires. I don’t mind them having my personal data though.

Oh yeah I recall a big thing about that. You're paying a price with your data

[Shiny Star]

I think they are worthwhile and legit. However, they are also a way for companies to obtain information without needing to send out questionnaires. I don’t mind them having my personal data though.

Oh yeah I recall a big thing about that. You're paying a price with your data

For sure. Tesco send me deals sometimes and suggestions on purchases based on what I’ve previously bought using my club card.

[~ True Legend ~]

I think they are worthwhile and legit. However, they are also a way for companies to obtain information without needing to send out questionnaires. I don’t mind them having my personal data though.

Oh yeah I recall a big thing about that. You're paying a price with your data

For sure. Tesco send me deals sometimes and suggestions on purchases based on what I’ve previously bought using my club card.

I doubt problems surrounding legalities. Too many don't bother reading the terms and conditions. Ignorance is not an excuse in the court of law!

[Shiny Star]

I admit I’m someone who doesn’t read the terms and conditions often. I only actually read it if it’s a company I don’t know about or recognise.

[Kyng]

Oh yeah I recall a big thing about that. You're paying a price with your data

For sure. Tesco send me deals sometimes and suggestions on purchases based on what I’ve previously bought using my club card.

I doubt problems surrounding legalities. Too many don't bother reading the terms and conditions. Ignorance is not an excuse in the court of law!

Well, data protection legislation is quite complicated and comprehensive: see the GDPR, for example .

I do hope, for Tesco's sake, that they're abiding by that when processing customer data (to send them suggested purchases and so on). Because the penalties for violating the GDPR are quite severe!

[~ True Legend ~]

For sure. Tesco send me deals sometimes and suggestions on purchases based on what I’ve previously bought using my club card.

I doubt problems surrounding legalities. Too many don't bother reading the terms and conditions. Ignorance is not an excuse in the court of law!

Well, data protection legislation is quite complicated and comprehensive: see the GDPR, for example .

I do hope, for Tesco's sake, that they're abiding by that when processing customer data (to send them suggested purchases and so on). Because the penalties for violating the GDPR are quite severe!

True and just like discrimination laws, much of it is subjective and open to interpretation