02-22-2021, 09:37 PM
https://www.independent.co.uk/life-style...04554.html
![[Image: QSYl1iK.jpg]](https://i.imgur.com/QSYl1iK.jpg)
(Source: Above article)
Marks and Spencer has launched a hybrid of a cake and a biscuit, dubbed the ‘biscake’.
The bakery item is a sponge cake with a biscuit base, and comes in three different varieties: lemon meringue, choc chip and cherry bakewell.
M&S said it designed the biscake to solve the dilemma of whether to have a cake or a biscuit with a cup of tea.
Natalie Tate, M&S’s product developer for cakes, said: “It’s the age-old question. Cake or biccy with your cup of tea? This new and exclusive fusion to M&S, the Biscake, takes the stress of having to decide as you can now enjoy both together.”
Okay, so... is this just a cake on top of a biscuit
? That seems a little odd... I'm not really seeing the synergy 
. Don't get me wrong: it sounds nice, but I suspect it's less than the sum of its parts.
Still, maybe I'm wrong, and this will be a wild success
.
(Source: Above article)
Marks and Spencer has launched a hybrid of a cake and a biscuit, dubbed the ‘biscake’.
The bakery item is a sponge cake with a biscuit base, and comes in three different varieties: lemon meringue, choc chip and cherry bakewell.
M&S said it designed the biscake to solve the dilemma of whether to have a cake or a biscuit with a cup of tea.
Natalie Tate, M&S’s product developer for cakes, said: “It’s the age-old question. Cake or biccy with your cup of tea? This new and exclusive fusion to M&S, the Biscake, takes the stress of having to decide as you can now enjoy both together.”
Okay, so... is this just a cake on top of a biscuit
? That seems a little odd... I'm not really seeing the synergy . Don't get me wrong: it sounds nice, but I suspect it's less than the sum of its parts.Still, maybe I'm wrong, and this will be a wild success
.